A few days ago, the time had come for this year’s dmexco 2015 to take place in Cologne. From September 16-17, the largest trade fair for the digital industry in Europe opened its doors and brought together online enthusiasts from all over the world.
We have recorded a review for you so that you can gain a few impressions of this year’s dmexco. Among other things, we interviewed our service and technology partners at this year’s dmexco and Thomas Lisson himself:
Under the motto “Bridging Worlds”, everything at this year’s Digital Marketing Exposition & Conference revolved around the crucial bridges in the digiconomy.
In total, more than 43,000 visitors from around 84 countries around the world, as well as over 800 exhibitors and 470 experts from the scene, gathered to build bridges. However, it was not only the number of visitors and exhibitors that broke records this year, but also the creativity and size of the individual stands.
In Hall 6, where the Start-Up Village was also located this year, we presented our highlight, the new JTL-Wawi 1.0, as well as the soon-to-be-released JTL-Shop 4 and the new JTL-Connectors.


“JTL-Wawi 1.0 is not only a milestone in software development for JTL, but it will also be a milestone for our customers,” Siegbert Emde is certain. JTL-Wawi 1.0 scores with a variety of new features, such as the Workflow Manager, the Amazon Lister, the JTL-Packing Bench+ or JTL-Shipping, which is integrated free of charge.
Our service partners also presented new products that perfectly complement JTL-Wawi.

After two interesting days at dmexco, the conclusion was clear. The trade fair was – once again – a great success and many new bridges were built. “Although there were fewer people at this year’s event, the quality of inquiries was higher,” says Wolfgang Lunz from Luwosoft.
We would like to thank all visitors to our stand once again and are already looking forward to our first own trade fair JTL-Connect 2015 on October 20 in Düsseldorf and to dmexco 2016!
