Our old store had simply reached its limits with over 150 plugins. With JTL, we have now found a high-performance and flexible solution.
Learn moreShop software with eCommerce power: for retailers who want more

Over 50,000 online retailers rely on JTL software.
Everything a strong online shop software needs
JTL-Shop is the shop software for anyone who wants to get started quickly but doesn’t want to compromise: intuitive operation, design freedom, sales power and full ERP integration – ready for growth from the very first click.
Simple front end design
The responsive template can be customized in minutes – you can place images, text and videos at the click of a mouse, without any programming or design knowledge.
Plug-in power with a click
Templates, payment, shipping and marketing tools – choose from hundreds of extensions and enable them immediately in the back end.
Online shop & ERP in tandem
Manage listings, inventory and sales centrally – a seamless integration of online store and ERP for efficiency, control and multi-channel growth.
Free entry with JTL software
Build your store, set up products and sell immediately – you only pay when your business is ready for an upgrade. Zero risk, full scalability.
Top payment provider
natively integrated

JTL demo shop
This is what your store looks like with JTL - mobile-optimized, tidy, user-friendly
Success Story
This is how the most modern pet shop in Germany works! Megazoo, Solution 360 and JTL
Frequently asked questions about the shop software from JTL
JTL-Shop is built from the ground up for multi-channel sales: You manage your entire product range in one central ERP and online store ecosystem via the JTL-Wawi database. From there, you can publish products not only to your JTL-Shop, but just as easily to marketplaces such as Amazon, eBay or OTTO, to third-party systems such as Shopify, or even to your POS system in-store – without relying on additional plugins.
All orders, stock movements and prices are consolidated in one database. This allows you to manage product ranges, promotions and reports across all channels, avoid overselling and maintain full control over your multi-channel sales at all times.
Yes, JTL-Shop 5 is legally compliant from the start. Even in its basic technical setup, you can implement the most important legal requirements for online retail. The legal compliance of the store system has been tested and officially certified by both IT-Recht Kanzlei and Händlerbund.
Yes, since JTL-Shop 5.5, the integrated NOVA template provides a technical foundation for accessible eCommerce. Key features such as keyboard navigation, semantic HTML structure, ARIA roles and screen reader compatibility are built into the system and support you in creating legally compliant content.
Please note: Actual accessibility also depends on the themes and plugins you use, as well as how you maintain your content. Check your shop regularly (e.g. contrast ratios and focus order) to ensure it remains user-friendly and complies with the requirements of the German Accessibility Strengthening Act (BFSG), which has been in force since 28 June 2025. Further information on accessible online retail can be found in the JTL blog.
Yes, with the JTL Start edition you get the Community Free Shop for up to 500 items without monthly costs or sales fees. The optional hosting of JTL-Shop is available from just €29 per month. If your product range grows, you can flexibly switch to a higher edition – on very fair terms.
Yes, for €29 per month, you can outsource the technical operation of JTL-Shop to JTL-Software or one of our certified service partners. Your shop runs on JTL-optimized servers, including regular updates, backups and monitoring. This means you don’t have to worry about IT infrastructure or maintenance and can focus entirely on your online business.
No. With the intuitive OnPage Composer and quickly customizable templates, you can implement your content directly in the front end – simply by drag & drop.
You can find all
technical requirements for installing JTL-Shop on your own web server in our official JTL-Shop documentation.
Ja, bei Bedarf bieten wir einen Installationsservice für 149 € an. Wir helfen dir bei der Installation der Shop-Software, damit dein neuer JTL-Shop schnell startklar ist und du schnell mit Artikelpflege und Einrichtung beginnen kannst. The installation is carried out on the server space of your chosen hosting provider. Book installation service
Please note that the installation service does not include the following:
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- Customization of your store template
- Setting up modules or plugins for JTL-Shop
- Integration with JTL-Wawi and initial data synchronization
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If you need support in these areas, please contact our certified service partners.
JTL-Shop runs on the JTL-Wawi database. The advantages are clear: marketplace integration, retail, third-party provider store software with synchronized inventory availability as well as effective and automated processes for the entire order processing. With our store software, online retailers are ideally positioned for controlled and successful growth in the demanding eCommerce business.
Yes – over 700 templates, plugins and partner solutions are waiting for you in the JTL Extension Store. There you will find everything from portlets and language packages to statistics, marketing and payment tools. You select the extensions on our plugin marketplace, enable them directly in the store back end with one click and benefit from automatic updates. This allows you to quickly and easily adapt your online store software to your individual requirements and grow at any time without any programming effort.
Yes, you can try out our store software for 30 days completely free of charge and without obligation. The test store runs on our optimized servers, so your installation and setup effort is practically zero.
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- Real live impression: Upload items, customize the template and test all functions of the online store software under real conditions.
- Flexible test duration: Do you need more time? Talk to us – we will be happy to extend the test phase by arrangement.
- Seamless transition: If you like JTL-Shop, we simply convert your test shop into a productive shop; all the data and customizations you have entered are retained.
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This way you experience the software without stress and don’t take any risks when getting started. Request test store now





















