JTL AI
KI in eCommerce - already in productive use at JTL today
Smart prices, faster customer service – AI is not a promise. AI is already in JTL.
Over 50,000 online retailers rely on JTL software.
JTL with AI - not put on, but built in
We believe AI is most effective when it works invisibly in the background. That’s why we don’t build AI as an add-on – we build it directly into the products you use every day.
A true AI all-rounder
JTL offers AI solutions for repricing, customer service, and soon Agentic Commerce – all within one product family.
AI is GDPR-compliant
The AI services run on JTL’s own infrastructure – no data sharing with third parties, no training on your data.
Deeply integrated into the JTL ecosystem
The AI features are built directly into your products – no tool switching or additional accounts required.
Clean product data as a foundation
Merchants who maintain their data in JTL-Wawi are laying the groundwork for AI today – and Agentic Commerce tomorrow.
Prices, support, return – AI exactly where it makes a difference
JTL integrates AI precisely into the processes that cost you time and margin every day – as an integral part of your workflows.
Repricing AI - more revenue through AI-driven pricing strategy
The problem: You have 500+ items on five marketplaces. Maintaining all prices manually takes hours every day – and you’re always too slow to react to competitors.
Our AI solution: Dealavo monitors your competitors’ prices and stock levels around the clock and automatically adjusts your prices – within your defined margins.
AI Service Agent - Customer service that never sleeps
The problem: Always the same questions: “Where is my parcel?” or “I want to return the item.” Your team answers them every day instead of focusing on complex issues.
Our AI solution: GREYHOUND’s AI Agent answers recurring requests fully automatically – with customer and order data from JTL-Wawi, in the right tone of voice, around the clock.
AI for fewer returns – solving problems before parcels come back
The problem: Returns cost money – but are often avoidable. A customer reports that the new television cannot be switched on. Without support, the order reflexively ends up in the returns process.
Our AI solution: Returnless AI Return Reduction analyzes the message and suggests appropriate solution steps – in this example: check the power cable, look for software updates. If the problem is solved, the customer cancels the return themselves.
The next step – AI goes shopping for your customers
Agentic Commerce is the new channel in online retail: AI agents will soon be shopping autonomously for users, without them ever visiting an online store. JTL handles the technical integration of Google Gemini, ChatGPT and more – so you can be among the first to benefit.
Frequently asked questions concerning AI with JTL
AI Human Assist, AI Service Agent (GREYHOUND) and AI Repricing (Dealavo) are already in use today. AI Return Reduction (Returnless) is currently under development and will be released soon.
No. All AI features are part of the JTL ecosystem and are therefore integrated into the JTL infrastructure. They are built to deliver immediate value without a large setup budget or specialist IT knowledge. You don’t need a separate API key for OpenAI or similar, and you don’t need to configure any external tools.
Yes. All JTL AI services are GDPR-compliant: your data is not used for training AI models, is not shared with third parties, and is used exclusively to respond to your specific requests.
For GREYHOUND AI and Repricing AI powered by Dealavo, the JTL-Wawi integration is recommended but not strictly required in all cases. Our team of experts will be happy to advise you.
Agentic commerce refers to a new form of online shopping in which AI agents from ChatGPT, Google Gemini or Microsoft Copilot autonomously browse online offers and buy products on behalf of consumers. Stores that are not taken into account by the AI agents will lose traffic and sales in the future. JTL is actively working on connecting its infrastructure with the major AI platforms. Merchants with machine-readable product data in JTL-Wawi are already well positioned.
Here you can find more information about Agentic Commerce with JTL.
