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The Google search engine is one of the most important traffic suppliers in the online marketing mix of online stores. For example, users who come to the online store via transactional search phrases are often more likely to make a purchase. However, to ensure that this sentence makes sense for all readers, we explain in

Amazon has launched its new Amazon Business seller program in Germany. As a result, the marketplace offers participants access to sales tools specifically geared towards business customers, including their own pricing and volume discounts. Another listing in the new range of services is the sales tax calculation service. Amazon Business is now also available to

The first result of the joint work of ShopYard24 and TS Software GmbH for JTL-Wawi is now available. With tssEDIYard, JTL users who are confronted with the topics of EDI or EDIFACT now have a solution for implementing these with JTL-Wawi. Initial reactions and inquiries from customers show that ShopYard24 and TS Software have backed

Every year, retailers enter the busiest time of the year in terms of sales. In retail stores, shoppers fight their way through crowded stores, while online the servers of stores and marketplaces are brought to their knees due to high capacity utilization. However, retailers should take a few precautions to cleverly channel this rush of

As announced last week, we are once again focusing on JTL-Workflows. In particular, it's about the winners of our "Show me your workflow" campaign, which we organized on the occasion of JTL Connect 2016. In the following, we will show you which process automations came out on top in the competition and how you can

In less than a month, on August 26, JTL Connect will take place for the second time. After the event celebrated its premiere in 2015 with great success, we would like to build on this in 2016. To make this a success, we are offering you a packed program, as well as a number of

Studies put the average conversion rate of online stores (excluding Amazon) at two to three percent. This means that for every 100 visits generated, only a maximum of three transactions are achieved. Anyone pursuing a growth strategy now has a choice. Either measures are introduced to increase the average transaction volume / shopping baskets or

Your own JTL-Shop is up and running, the item data has been neatly entered into JTL-Wawi and the retailer can start selling. However, professional online business requires more than just a well thought-out infrastructure. In this blog post, we want to show you how you as a store owner can develop a suitable online marketing

Version 1.1 of JTL-Wawi is not the only change in the JTL cosmos in June. From now on, we are giving customers free access to the JTL-Connectors. This means you can connect your third-party provider's online store software to our ERP at no extra cost. At the same time, support for the connectors is also

CRM is becoming increasingly important in eCommerce. The abbreviation CRM stands for Customer Relationship Management. Increasing competition across all sales and communication channels makes it increasingly important to integrate existing customers into your own company in the long term. Store operators are therefore realizing that a well-maintained CRM has significant cost advantages over the comparatively