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In the previous two parts of our blog series, we presented the JTL-Shop plugin Dropper and many drops in detail. In the first part, we showed you how easily you can enhance parts of your JTL-Shop with ready-made drops and in the second part, how you can put together entire landing pages with just a

Now it's here. The first own JTL-Shop. Category pages have been created and the first items will soon be sold via the new webshop. Targeted search engine optimizations should also ensure continuous growth, which will significantly increase the visibility of your JTL-Shop and its products. In this blog post, we will show you the first

In part 1 of our blog series on Dropper, we introduced you to the basics and various areas of application of this plugin for JTL-Shop (Dropper - A modern content system for JTL-Shop (part 1)). In today's second part, we will introduce you to the importance of landing pages as an important part of a

At the beginning of next year, the so-called Cash Register Directive will come into force in Austria. This directive reorganizes the basic obligations when cashing business cash receipts. Specifically, it concerns the obligation to keep individual records, the obligation to divide receipts and the cash register obligation. Quite a few of our customers and mail

More and more mail order companies are relying on comprehensive multi-channel strategies to secure or further expand their existing market share in eCommerce. The advantage of having several listing and communication channels to place your own product range is obvious: more potential buyers are addressed via more sales channels and ideally won over as customers.

Content is king. Many store operators are aware of the importance of high-quality and unique content for their website. However, they are often faced with the problem that it is very difficult to place the relevant content in the desired places in the store. Particularly in the case of content that needs to be updated

Email marketing is a perfect form of advertising for online stores. With little effort and low financial risk, you can effectively increase your store's sales and deepen customer relationships. This is why email marketing continues to enjoy great popularity. Email marketing is also highly valued by customers: In the USA, more than 70% of over-21s

If you want to fill JTL-Wawi with item data for the first time, update mass data, expand your product range or make similar extensive changes, you usually use JTL-DataTransfer to save time and avoid errors. This is a flexible and template-controlled import and export tool within JTL-Wawi. Our service partner Gerfried Drube from eCOMpetenzCenter has

In the second part of our blog post on Google Shopping, we would like to familiarize you with the possibilities of efficient campaign management. After you learned about the basics of using Google Shopping in the previous article Successful with Google Shopping (Part 1), we will now give you specific recommendations for practical use. These

Google Shopping is rapidly becoming as important a marketing channel for online sellers as eBay and Amazon already are in this country. Google is making considerable efforts to continuously increase the attractiveness of the platform for both participating online store operators and consumers. As a result, Google Shopping advertising is becoming increasingly important in eCommerce.