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Our new guest article by TaTeeTaTa, Shopküche and Salepix shows the successful path of a retailer couple with a strong concept. The success story demonstrates how a good idea, sophisticated implementation and a comprehensive software solution from a single source can inspire media and customers. From tea lovers for tea loversWhat do I give family

Affiliate marketing - sounds like rocket science, but the underlying principle is simple. Above all, it is a key growth driver for your JTL-Shop. We explain the what, how and why in this blog post. What exactly is behind it?Affiliate marketing is a commission-based remuneration program that a provider can use for its sales partners.

When Christoph Göttel set up his own business 10 years ago with his Ledershop24, an online store for leather goods, his entry into eCommerce began like that of many online sellers: a promising product range was found and sales were made via eBay. This was followed by his own online store and sales via Amazon.

If you want to sell your goods online with as little risk of a warning as possible, you need to observe numerous legal framework conditions. IT-Recht Kanzlei has compiled a 9-point checklist, including a list of the most common reasons for warnings in recent weeks, to help you avoid some of the pitfalls in eCommerce.

The Google search engine is one of the most important traffic suppliers in the online marketing mix of online stores. For example, users who come to the online store via transactional search phrases are often more likely to make a purchase. However, to ensure that this sentence makes sense for all readers, we explain in

The first result of the joint work of ShopYard24 and TS Software GmbH for JTL-Wawi is now available. With tssEDIYard, JTL users who are confronted with the topics of EDI or EDIFACT now have a solution for implementing these with JTL-Wawi. Initial reactions and inquiries from customers show that ShopYard24 and TS Software have backed

If you use store systems from a third-party provider, even with your own customizations, you can of course still use them with JTL-Wawi. It is important to also replicate these customizations with the help of our free JTL-Connectors in order to ensure smooth interaction between all components. Oliver Stähr, a long-standing JTL customer, reports on

Studies put the average conversion rate of online stores (excluding Amazon) at two to three percent. This means that for every 100 visits generated, only a maximum of three transactions are achieved. Anyone pursuing a growth strategy now has a choice. Either measures are introduced to increase the average transaction volume / shopping baskets or

Your own JTL-Shop is up and running, the item data has been neatly entered into JTL-Wawi and the retailer can start selling. However, professional online business requires more than just a well thought-out infrastructure. In this blog post, we want to show you how you as a store owner can develop a suitable online marketing

CRM is becoming increasingly important in eCommerce. The abbreviation CRM stands for Customer Relationship Management. Increasing competition across all sales and communication channels makes it increasingly important to integrate existing customers into your own company in the long term. Store operators are therefore realizing that a well-maintained CRM has significant cost advantages over the comparatively