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From December 13, 2024, a new important EU regulation will apply: the General Product Safety Regulation (GPSR). This new regulation brings with it a number of changes that are particularly important for you as an online retailer. In this article, we will inform you about the most important changes and give you an overview of what you need to pay attention to in future in order to operate your stores in compliance with the law.

A high conversion rate is the be-all and end-all of a successful online store. It shows how good your store is at converting visitors into paying customers. But what exactly can you do to maximize this key performance indicator? In this article, we present proven strategies that have the potential to significantly increase your conversion rate.

In the world of online business, not only high-quality products are crucial, but also the right sales techniques. Psychological principles play a central role in this and can make a significant contribution to increasing customers’ willingness to buy. In this blog post, we present ten proven psychological principles that can sustainably increase conversion rates and sales.

Google Shopping is one of the best ways for you as an online retailer to reach new customers and increase your conversion. Your product ads are placed prominently in Google's search results and catch the eye of searchers. In this way, you achieve maximum visibility and address your target groups directly. In this article, you

All good things come in 5.3. To meet the expectations of the new version of JTL-Shop 5, we have some new features that you have been asking for the most, in the spirit of community-driven development. In this blog post, you can find out which new functions await you in the stable version of JTL-Shop

Like every November, Black Friday heralds the start of the busiest time of the year for most retailers. In both eCommerce and brick-and-mortar retail, many customers use the start of the pre-Christmas season to hunt for bargains. As the order peaks on this day can be a particular challenge for you, we want to help

If you host your JTL-Shop with a third-party provider and use the Windows 10 operating system, you should be aware of the following: At the turn of the year, the first providers will initiate the changeover to the TLS 1.3 security protocol. In this article, we explain exactly what this is and what impact it

You all have an idea of how you want to run and present your online business. This is reflected, for example, in your corporate culture, communication and the appearance of your brand. The logo, visual language and design of your store should therefore always be consciously selected and coordinated. A uniform look not only creates

Anyone who runs their own online store knows only too well that there is always room for improvement and a whole host of adjustments that can be made. Plugins and add-ons are small applications that can make a big difference when used cleverly. With the JTL-Extension Store, we have created a central point of contact

The New Year's Eve rockets have only just fizzled out and we're already setting off the first release fireworks in 2023. In the slipstream of the New Year, we have launched JTL-Shop 5.2 and thus put one of our Good New Year's resolutions directly into practice. As with all our solutions, we have done everything