DHL lokal handeln

“DHL Online Business Start” – Initiative for new sellers in eCommerce

The coronavirus-related store closures hit many retailers hard. However, some of them have taken the opportunity to digitize their trade and build a second mainstay in online business – even beyond the time of the crisis. Do you want to do the same? Expand your stationary sales and gain a foothold in digital retail? Then get off to a successful start in eCommerce with DHL and many strong partners.

Brick-and-mortar retail needs strong partners

Together with the German Retail Association (HDE), our partner DHL has launched an initiative to effectively support brick-and-mortar retailers with digitalization. After all, it makes sense to have experienced partners at your side, especially when taking the first steps. After all, the transformation from offline to online not only brings with it more reach and new sales channels, but also many new work steps and technologies – all of which require expertise.

This is exactly where the “DHL lokal handeln” initiative comes in by pooling the expert knowledge of numerous partners and making it available to you as an eCommerce newcomer. Save yourself the hassle of researching the right contacts and service providers and rely on the established quality of the participating partners!

Händler Digitalisierung

Find the right service provider in just a few steps

DHL provides you with a short multiple-choice questionnaire to help you get started with digital commerce quickly and smoothly. Once you have answered the questions, you will receive an individual list of suitable service providers that suit you and your digitalization project.

Good news: many of these service providers offer you special conditions and discounts as part of the initiative.

The advantages of the initiative at a glance

  • Quickly identify suitable providers and consulting topics with the help of a questionnaire
  • Service provider recommendations tailored to your needs
  • Exclusively established eCommerce providers with years of expertise
  • Exclusive discounts and special conditions as part of the initiative
  • All participating partners support shipping with Deutsche Post and DHL

Would you like to find out more about the DHL and HDE initiative? Click here to go to the campaign page:


JTL is part of the initiative. Profit now!

As we also want to make your start in online business as easy and uncomplicated as possible, we support the initiative of our partner DHL.

You can get the following JTL products and services for free or at particularly beginner-friendly conditions:

ERP: JTL-Wawi

Free of charge*Demo JTL-Wawi

Workflows systematically. This may mean a little work at first, but in the long term you will gain valuable time to concentrate fully on your core business.

The data records maintained in JTL-Wawi also provide you with valuable knowledge about your customers and your business. Use the statistics to see at a glance which products are bestsellers or slow sellers or use the detailed customer histories for targeted marketing.

You can also initiate and manage your orders in JTL-Wawi, handle payment processing and accounting, and transfer invoice data to your tax advisor with just a few clicks.

Once you have set up JTL-Wawi, you can use your data to use numerous other eCommerce solutions from JTL, for example to set up your own online store, sell on online marketplaces or manage shipping and in stock digitally.

Point of sale system for online and stationary retail: JTL-POS

Operate any number of cash registers free of charge for 2 months*Kassensichv Ready Zertifikat JTL-POS

Take another step towards digitalization with our JTL-POS point of sale system, which we have developed especially for the successful merging of online and offline retail.

JTL-POS is a comprehensive POS software with a wide range of functions for stationary retailers. You can turn your smartphone or tablet into a mobile cash register in no time at all by downloading the app.

However, you can still manage your items and categories conveniently on your PC via JTL-Wawi. The data is then synchronized automatically so that you have access to your stock at all times with JTL-POS.

As part of our promotion, we are offering you our “ERPConnected” multi-checkout solution free of charge for 2 months. This allows you to connect and use any number of checkouts with JTL-Wawi.

Online shop system: JTL-Shop

Community Free Edition free of charge*Demoshop

What would successful online business be without your own online store? As newcomers to eCommerce, we provide you with the new sellers version of our in-house shop system JTL-Shop free of charge – including a responsive EVO template.

JTL-Shop Hosting

2 months free of charge*

We offer you 2 months of JTL-Shop (Plus | SE) hosting free of charge. This ensures guaranteed performance and data security. Because we take care of all technical requirements and the appropriate server settings for you!


* There are no minimum contract terms at JTL. If you no longer wish to use the products you have booked as part of this promotion after the free term, simply cancel at least 14 days in advance. You will not incur any costs. You alone decide whether you want to work with JTL in the long term.

The listings of this promotion cannot be used by existing customers of JTL. They are only valid until 31.01.2021.


Beginner training

Free of charge

If you want to add successful online sales to your bricks-and-mortar business, you face a number of tasks that may initially seem daunting and sometimes impossible to solve. But don’t worry! We are here to help you with your first steps.

Benefit from our training course specially tailored to new sellers, in which we will work with you to set up JTL-Wawi completely for the first time. Get to know the most important functions of ERP, cash register and online store and ask your individual questions during the seven training sessions.

After this week, you will have the necessary know-how to successfully and productively use all the products that you can use free of charge as part of this campaign for your new online business.

Our online beginner’s course starts on November 16 with the following program:

Day 1 (16.11.2020) – JTL-Wawi | Settings
Day 2 (17.11.2020) – JTL-Wawi | Items
Day 3 (18.11.2020) – JTL-Wawi | Warehouse, Sales, Customers
Day 4 (19.11.2020) – JTL-Wawi | Shipping & Returns
Day 5 (23.11.2020) – JTL-Wawi | eBay & Amazon
Day 6 (24.11.2020) – JTL-DataTransfer and Workflows
Day 7 (25.11.2020) – JTL-Shop and JTL-POS

Of course, this webinar series is also completely free of charge for you as part of the campaign! The times of the individual dates can be found in the registration link.


If you are a new sellers in eCommerce and would like to benefit from our advantages and special conditions, please enter your details in the contact form. We will get back to you as soon as possible to activate you for the promotion.

Published on:
26. October 2020