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JTL Blog

Latest from eCommerce

Solutions from JTL Maximum multichannel: Represented on all major marketplaces with JTL-eazyAuction

| Solutions from JTL

If you sell products across multiple platforms, you know that the wider you are positioned, the greater the potential to win new customers. To provide you with the best possible support, we at JTL are continuously integrating new interfaces to create maximum opportunities for your trade.


Sarah Marketing expert at JTL
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Success Stories Processes optimized, turnover quintupled: Kalitec’s success story

| Success Stories

When Kai Lindemann founded Kalitec in Solingen in 2006, he focused entirely on online sales - at a time when e-commerce was still a niche market. Today, the company supplies electromechanical components to customers throughout Europe. What began as a small project has developed into a successful business with 30 employees.


Sarah Marketing expert at JTL
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Solutions from partners The perfect checkout process: how to optimize your conversion rate in online business

| Solutions from partners

The checkout, or the moment when the customer places an item in the virtual shopping cart, is the most important moment for successful online retailers. This is where it is decided whether a customer completes the purchase or abandons it. In this article, you will learn how to design your checkout process so that it is simple, fast and secure - and thus sustainably increase your conversion rate.


Mario Böhm Amazon Pay
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Interesting facts Retail strategies in check: what distinguishes multichannel and omnichannel

| Interesting facts

As an online retailer, you are faced with a number of strategic decisions in order to reach your target groups optimally and increase your sales figures. One of the key questions here is: do we opt for multichannel or omnichannel retail? Both approaches offer numerous opportunities, but also challenges - and choosing the right strategy can be crucial.


Sarah Marketing expert at JTL
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Interesting facts Accessible e-commerce: opportunities for online retailers and why you should act now

| Interesting facts

E-commerce is no longer just about offering a wide range of products or ensuring a smooth checkout process. One aspect that is becoming increasingly important and is still underestimated by many is accessibility. The topic will become relevant for every online retailer from June 28, 2025 at the latest, when the Barrier-Free Accessibility Reinforcement Act (BFSG) comes into force.


Marco Stickel Developer - JTL-Shop
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Solutions from partners 10 golden tips for a successful Christmas business

| Solutions from partners

The pre-Christmas period is approaching and with it one of the strongest sales periods of the year. For most online retailers, this means more orders, higher expectations and lots of challenges, especially when it comes to shipping goods. We have put together some practical tips so that you don't lose track of things during this stressful time and your customers have their parcels under the Christmas tree on time.


Sarah Marketing expert at JTL
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