Good things come in threes. For this very reason, we would also like to see a JTL-Shop on the winners’ podium of the Shop Usability Awards (SUA) in 2016. In the past two years, Gastro24.de and Click-Licht.de have already won the coveted eCommerce trophy with JTL-Shop. So why break with tradition this year?
What exactly is this competition about?
The Shop Usability Award is already entering its ninth round in 2016. With over 500 log-ins, it is the eCommerce award with the widest reach in Germany. The applications are again divided into a total of 12 categories, from B2B to hobby and fashion stores. Those who don’t feel they belong there may fall into one of the two special categories, “Best Brand Shop” or “Most Innovative Shop”.
“My store is quite nice, but award-worthy…?” – That’s what some people might think. False modesty is out of place here, as long as your store places value on user-friendliness. If you want to secure the throne, you should of course fulfill certain basic criteria. These include more than just obvious usability aspects. In fact, this year the Net Promoter Score is also included in the final rating. This is a method for measuring customer loyalty – would customers recommend your store to others or not. In order to evaluate the entire processing of an order in your store, the organizer Shoplupe is also conducting test orders for the first time.
We support you and your JTL-Shop!
Are you still hesitating to apply? Maybe the following information will help you: Since we are also happy when a particularly successful JTL-Shop wins, we will send you into the race. In other words: We will give the 20 most promising stores the opportunity to save the registration fee. Because if you are nominated by us, we will cover these costs.
We think so: Have the courage! Show us and the expert jury how user-friendly your JTL-Shop is! The official application deadline for the SUA is June 30, 2016, and the award ceremony itself will take place on September 22 in Munich. You can find more information on the requirements and evaluation criteria at www.shop-usability-award.de.
We look forward to receiving your applications!
