Learn how to sell online
Webinars from JTL
In our free webinars, e-commerce experts from the JTL Group and our partner network provide insights into current trends and practical tips on using JTL-Wawi and other tools. Be inspired to expand your online business efficiently and sustainably.
Each webinar lasts around 60 minutes and explores one topic in depth. The sessions are interactive: you can ask our speakers questions and give feedback directly – from the comfort of your desk.
Weekly webinar for beginners
My start with JTL - products, functions, possible applications
Every Tuesday from 13:00 to 14:30, we offer a free webinar especially for newcomers who would like to get an initial overview of our product range. We will briefly show you how our various solutions can support you in your day-to-day retail business.
Please note: The webinar is intended as an introduction for new customers who have not yet worked with JTL software. More detailed questions and individual support cases will not be discussed. Please contact our support team for this.
Our webinar series is currently on pause – we will announce new dates shortly.
Media library
On-Demand Webinars
Recordings of our webinars are available here as video-on-demand. This makes it easy for you to catch up on missed live events. You can find content on eCommerce topics and JTL products in our filterable archive – even if no live webinar is currently listed.
The path to international markets is full of opportunities - but also pitfalls. Different tax regulations, language barriers and new customer service requirements can quickly become a stumbling block.
In this webinar, countX and GREYHOUND will show you how to overcome these hurdles with confidence:
Our internationalization experts: Jennifer Füllbach from GREYHOUND Dana Börnke from countX
Log in now and get started internationally - without any stumbling blocks!
In this webinar, countX and GREYHOUND will show you how to overcome these hurdles with confidence:
- countX ensures legally compliant VAT compliance - from registration to ongoing reporting in the respective national language.
- GREYHOUND makes your customer service international - with smart translation AI, centralized communication and multichannel support.
Our internationalization experts: Jennifer Füllbach from GREYHOUND Dana Börnke from countX
Log in now and get started internationally - without any stumbling blocks!
In this free webinar, you'll learn from Returnless - a trusted JTL partner - how to transform your returns process so that it almost takes care of itself.
Conquer new marketplaces - scale your eCommerce with JTL-eazyAuction!
Do you want to sell your products on various marketplaces - efficiently, automatically and without stress? Then you can't miss our free webinar: JTL-eazyAuction: Selling successfully with our new marketplace connections
What you learn:
Ideal for: Store operators & e-commerce companies who are looking for more reach & sales! Secure your space now & start growing
Do you want to sell your products on various marketplaces - efficiently, automatically and without stress? Then you can't miss our free webinar: JTL-eazyAuction: Selling successfully with our new marketplace connections
What you learn:
- How to integrate new sales channels securely and cleanly
- How to create & update listings automatically
- How to deal with error messages correctly
- How to process orders quickly & error-free
Ideal for: Store operators & e-commerce companies who are looking for more reach & sales! Secure your space now & start growing
How do you attract potential buyers to your store?
How do you ensure that they stay - and ultimately buy? In this webinar, we will show you practical strategies for store optimization along the entire customer journey. The focus is on practical approaches to improving visibility, user-friendliness and conversion - from the homepage to successful checkout. The topic of accessibility in the store will also be highlighted: With a view from the developer's perspective, you will learn how accessibility can be implemented technically - and why it can be a real success factor. Finally, there are practical tips on the payment process - including information on how you can save PayPal transaction fees as part of a current special offer.
Our experts: Torben Zarnick (Recent Marketing) Till Egelhof (PayPal) Marco Stickel (JTL)
How do you ensure that they stay - and ultimately buy? In this webinar, we will show you practical strategies for store optimization along the entire customer journey. The focus is on practical approaches to improving visibility, user-friendliness and conversion - from the homepage to successful checkout. The topic of accessibility in the store will also be highlighted: With a view from the developer's perspective, you will learn how accessibility can be implemented technically - and why it can be a real success factor. Finally, there are practical tips on the payment process - including information on how you can save PayPal transaction fees as part of a current special offer.
Our experts: Torben Zarnick (Recent Marketing) Till Egelhof (PayPal) Marco Stickel (JTL)
🗣️ Language: English
Take part in a hands-on training based on a real case study. The implementation of automation and an effective pricing strategy led to a 25% increase in sales of the top-selling products - within just three months.
During the session, we will cover topics including:
- How to identify traffic builder products and combine them with the right pricing strategy,
- How to use dynamic pricing rules and the ROAS Booster to control campaign budgets,
- How to create complementary product bundles to increase basket value,
- How to plan seasonal campaigns based on data,
- And how to automate eCommerce decision-making processes.
Join us for a practical training session based on a real case study, where the implementation of automation and an effective pricing strategy led to a 25% increase in sales of top products within just 3 months. During the session, we will cover topics such as: - how to identify traffic-builder products and match them with the right pricing strategy, - how to use dynamic pricing rules and the ROAS Booster to manage campaign budgets, - how to create complementary product bundles that increase cart value, - how to plan seasonal campaigns based on data insights, - and how to automate decision-making processes in eCommerce. The training combines a presentation with interactive workshop elements and a Q&A session.
Join us for a practical training session based on a real case study, where the implementation of automation and an effective pricing strategy led to a 25% increase in sales of top products within just 3 months. During the session, we will cover topics such as: - how to identify traffic-builder products and match them with the right pricing strategy, - how to use dynamic pricing rules and the ROAS Booster to manage campaign budgets, - how to create complementary product bundles that increase cart value, - how to plan seasonal campaigns based on data insights, - and how to automate decision-making processes in eCommerce. The training combines a presentation with interactive workshop elements and a Q&A session.
Sell in Europe's top markets - with system and security.
France and Italy are among the largest eCommerce markets in Europe - and from this late summer, retailers will be able to expand into these countries with Kaufland Global Marketplace. This will open up new sales potential for retailers in two of Europe's most attractive markets. But how can they make a smooth and tax-compliant start?
In our joint webinar, Kaufland, JTL and countX will show you how you can quickly and efficiently expand your online business across national borders - while retaining full control over your VAT.
What you can expect:
- Expansion with Kaufland: How to reach up to 139 million potential customers via the Kaufland Global Marketplace with one registration - including all new countries.
- VAT with countX: How to safely fulfill country-specific obligations and avoid risks.
On June 28, 2025, the Barrier-Free Strengthening Act (BFSG) will come into force. From this date, affected online stores must be barrier-free.
We explain where this affects you as a store operator and provide you with clear recommendations for action.
In the practice-oriented webinar, we will present the latest JTL-Shop version 5.5, which already comes with the NOVA template designed for accessibility. So you are already well prepared.
We will also show you what else you need to do as a store operator to comply with the legal requirements and what advantages this has. We will then introduce you to an automated plugin solution that will do a lot of the work for you.
👉 Using a productive JTL-Shop, we will show you live how you can solve accessibility quickly and safely!
#JTL-Shop
Are you currently using a different system for your eCommerce and wondering what a switch to JTL would bring you?
In our webinar, you'll get a clear decision-making aid - with practical examples, concrete information on the switching process and honest experience from a JTL customer.
Who is the webinar for? Do you run a growing eCommerce company, want to set up your warehouse, shipping and sales more professionally and are looking for a flexible, scalable system with which you can operate future-proof omnichannel? Then you've come to the right place! What you can expect: We start with the question of why JTL is a real game changer for many companies. Those who are prepared to deal with the many possibilities of the JTL system can optimize processes sustainably and grow in the long term. JTL scores particularly well in warehousing, shipping and ERP with its modularity, flexibility and variety of connections - both online and stationary. In the second part of the webinar, you will get a realistic insight into the switching process. Using a use case, we will show you how the switchover works - from planning and data migration to the go-live. Finally, Christian Becker from car hi-fi professional just-SOUND will report first-hand on his own migration to JTL: what challenges there were, how they were overcome and what concrete improvements have been made since the GoLive. Log in now for free!
In our webinar, you'll get a clear decision-making aid - with practical examples, concrete information on the switching process and honest experience from a JTL customer.
Who is the webinar for? Do you run a growing eCommerce company, want to set up your warehouse, shipping and sales more professionally and are looking for a flexible, scalable system with which you can operate future-proof omnichannel? Then you've come to the right place! What you can expect: We start with the question of why JTL is a real game changer for many companies. Those who are prepared to deal with the many possibilities of the JTL system can optimize processes sustainably and grow in the long term. JTL scores particularly well in warehousing, shipping and ERP with its modularity, flexibility and variety of connections - both online and stationary. In the second part of the webinar, you will get a realistic insight into the switching process. Using a use case, we will show you how the switchover works - from planning and data migration to the go-live. Finally, Christian Becker from car hi-fi professional just-SOUND will report first-hand on his own migration to JTL: what challenges there were, how they were overcome and what concrete improvements have been made since the GoLive. Log in now for free!
Get off to a successful start with the Shop Apotheke marketplace!
Learn how to present your products in the best possible way and take your business to the next level. What you can expect:
Learn how to present your products in the best possible way and take your business to the next level. What you can expect:
- Onboarding made easy - step by step to a successful start with Shop Apotheke Marktplatz.
- Practical integration with JTL - How to smoothly connect your shop to the platform.
- Top performance for your products - Learn how your items can be optimally found and sold.
- Experts from JTL-Software & Shop Apotheke - Practical tips and valuable insider knowledge.
- The developers of the marketplace integration - All about the interface & important ranking factors.
🎯 GA4 & JTL-Shop: Your data-driven eCommerce upgrade
If you use JTL-Shop, but you make optimizations "from the gut", you should read on!
GA4 & JTL-Shop - get off to a data-driven start!
In this compact live webinar, we will show you,
If you use JTL-Shop, but you make optimizations "from the gut", you should read on!
GA4 & JTL-Shop - get off to a data-driven start!
In this compact live webinar, we will show you,
- How to correctly combine Google Analytics 4 with your JTL-Shop
- which data gives you a real competitive edge
- how to optimize and scale based on data
