Blog-Beiträge zum Thema:

Sustainability is becoming increasingly important in online retail - and the Kaufland Global Marketplace re-commerce program opens up a new, fast-growing sales channel for refurbished products for online retailers. Those who already work with JTL benefit twice over: the Kaufland marketplaces can be easily connected via JTL-eazyAuction - including the new re-commerce category.

If you sell products across multiple platforms, you know that the wider you are positioned, the greater the potential to win new customers. To provide you with the best possible support, we at JTL are continuously integrating new interfaces to create maximum opportunities for your trade.

Multichannel retail brings both opportunities and challenges: as a retailer in eCommerce, you are faced with the task of maintaining your brand presence across different sales channels, while at the same time having to master the complexity of inventory management, pricing and logistics.

Stahlwerk recently reported on how successful multichannel retail can be at the first JTL MeetUp with Kaufland. In an interview, Michael Heisterbach, Head of Multichannel Marketing, explained why Stahlwerk opted for the combination of Kaufland and JTL and how the company got off to a flying start thanks to the marketplace integration.